Or Call (310) 325-4000

Orange County Chapter

50 IDEAS IN 50 MINUTES
Industry experts speak on how to immediately
improve marketing and sales!

October 19, 2006

This is not your lazy, laid back panel discussion loaded with what-do-you think soft-balls thrown by a moderator that just wants to finish on time. Pam Wasley, CEO of Cerius Consulting Group, Inc., Orange County's largest executive consulting firm, challenges the panel presenters to cough up the best and the brightest ideas to help companies break through growth inhibitors which are killing their momentum. Guaranteed to launch and finish on time, Pam pushes the presenters to dig into their bag of tricks which have been used at hundreds of clients to improve sales.

• Mark Friedman, President of the Velos Group
• Judy Key Johnson, former IBMer and CMO for various companies
• Carol Kurimsky, Vice President Marketing, North America Ingram Micro
• Pat McClure, founder of the PTM Sales Group
• James Obermayer, Principal of Sales Leakage Consulting

Pam Wasley, CEO/Chair of Cerius Consulting Group

Presidents/CEOs/Owners. Vice Presidents of Marketing and Sales. Directors and Managers of Marketing. Marketing Communications Managers. Advertising, Direct and PR Agency Executives.

They will hear straight talk, hardnosed criticism, and creative ideas that they will appreciate and use for immediate results!

1. Learn from the 50 tips, tricks and tactics
2. Be motivated to improve measurable marketing and sales performance
3. Learn how to break down the silos between sales and marketing

Mark Friedman, President of the Velos Group, an industry expert in Sales Lead Management. Worked at Shearson Mortgage, Basic Four, Madge Networks, CalComp, Ingram Micro, etc. He has spoken nation-wide and written a number of articles addressing Sales Lead Management issues.

Judy Key Johnson, former IBMer and CMO for various companies. Judy brings a guerrilla attitude with a hint of Big Blue to everything she tackles. Marketing is in her blood and yes, she bleeds Blue.

Carol Kurimsky, Vice President Marketing, North America for Ingram Micro. Prior to Ingram she spent seven years at Sage Software, where she was SVP Marketing for the mid-market products. Before moving into technology, Carol spent 12 years at top marketing companies including Procter and Gamble, Pizza Hut and Quaker Oats.

Pat McClure, founder of the PTM Sales Group, a southern California consultancy, Pat drives accelerated results with his Performance Training Methodology. His work experience on the client side includes Hitachi Data System, EDS, Digital Equipment and IBM.

James Obermayer, Principal of Sales Leakage Consulting, Obermayer is a well-known speaker and consultant for B2B companies. Author of two books and 80 plus articles on sales and marketing, Obermayer works with companies that have "momentum" issues. His client side experience includes senior management positions at Brentwood Medical Products, Inquiry handling Service, Stac, Inc., Internet Products, Kern Direct, AdTrack Corporation and Beckman Instruments.

Pam Wasley, CEO/Chair of Cerius Consulting Group, Southern California's largest executive consulting group has been president of Data Site (medical software) and Senior VP of Unifi. She has also served as Chair for the $30 million non-profit Orange County Head Start.