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JOIN US AT VENTURENET

VentureNet® is Southern California's premier technology capital conference where the region's most promising companies get to meet and present to prospective investors and strategic partners from around the country. Now in its twelfth year, VentureNet attracts partners from venture capital firms from California and across the country, corporate investors, angel investors, and investment bankers. It also draws many CEOs and entrepreneurs, and decision-makers from the most influential professional services organizations focused on the technology industries.

VentureNet is about taking your business to the next level. If you are looking for investors, apply to present today. Even if you're not looking for funding, mark your calendar for October 5th and register to attend to make important contacts, disseminate information about your company and learn from people who are "in the know." Want more VentureNet visibility? A limited number of VentureNet exhibit spaces are available, so act now to reserve your space.

Visit us at www.venturenet.org for more details on attending, presenting or exhibiting at our October 5th event.


INSIDE THE MIND OF AN INDUSTRY ANALYST
By Caitlin McCabe, account supervisor, Ruder Finn West

Incorporating industry analyst relations into your overall communications program should be an important goal for growing technology companies. Often, these analysts can help position your products, validate your offerings and put you in touch with the right prospective customers.
MORE >>


THE TWO KEYS TO FLATTENING THE WORLD OF EMAIL
By Craig Herman, ExactTarget’s Director of Global Development

There is one principle rule for traveling internationally: learn to say a few choice phrases in the native language. I always adhere to knowing two – “Hello” and “Do you speak English?” It doesn’t matter where you are in the world, knowing these two key words/phrases can make traveling a lot easier.

The same can be said for sending email across the world. The two keys to international email communication are localization and deliverability. Often the two are intertwined.
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BOOTSTRAPPING YOUR BUSINESS. GET REAL. GET STARTED.
By Steven Mednick, president, Plenum Revenue Group, LLC

You don't have to wait for angel investors or venture capitalists to fund your business in order to start. Follow these tips to get going on your own.
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MEMBER SPOTLIGHT: DAVID FOURNIER INTRODUCES NEW TECHNOLOGY CEO ROUNDTABLE
By Jennifer Beever

This issue's Member Spotlight features David Fournier, CEO of LoanToolbox in Westlake Village, California, and a member of the Technology Council Board of Directors.
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OUT OF CONTROL?
Inadequate Internal Controls Could Be Worse Than None At All
PricewaterhouseCoopers’ Growing Your Business

For private companies, the need for effective internal controls increases as business becomes more complex. Adopting strong internal controls can reduce risk and increase efficiency of operations, earnings and the value of your business.
MORE >>


Q2 CORPORATE REAL ESTATE TENANT'S GUIDE
By Dave Toomey, Principal, CRESA Partners

Los Angeles Overview
The Class A Office Leasing Market in Los Angeles continued its upward trend as quoted rental rates increased 5.4% to $32.50 at the end of the second quarter of 2007. Annual rents are up 13% from a year earlier. While rental rates continued to climb, the market continued to tighten with the vacancy rate dropping to 9.4%.

Orange County Overview
The second quarter of 2007 saw the Orange County office market vacancy rate increase to 8.4%, up from the previous quarter, which posted at 7.6%. The increase can be attributed to the negative absorption of 227,726 square feet and the 48 buildings that were delivered this quarter totaling 949,519 square feet.

MORE >>


BACK UP YOUR ROAD WARRIORS
By Chris Stakutis, CTO and Inventor, CDP for Files, IBM

Only a few years ago, the average office worker was assigned a space on a server that was automatically backed up daily. Crucial documents like accounting charts and quarterly statements lived on file servers, and workers were able to simply access these documents from their computers.

Today's computers are far more mobile and have vastly larger disks—acting as sponges for volumes of data--holding both critical business documents, as well as personal files like mp3s, movies and photo libraries. The massive increase in available data space is intoxicating, especially to the mobile user.
MORE >>


CHARACTERISTICS OF A SUCCESSFUL PROFESSIONAL: A PROPENSITY TO TAKE RISKS
By Dave Kahle

What sets the exceptional professional apart from the average? Regardless of what the profession, from sales to psychiatry, the exceptional professionals share certain characteristics. Here’s one: The propensity to take risks.
MORE >>


Thanks To Our New and Returning Members:
Boyd Warner
AutoAlert, Inc.
Kenneth Roberts
Orrick, Herrington & Sutcliffe, LLP
James Armstrong
Clearstone Venture Partners
Bob Doolittle
Paragentec
Keith Mericle
Innovent Solutions
Matt Clark
University of Southern California
Jim Gabriel
Integrated Management Services, Inc.
Manoj Jarang
Visionaire

CONTENTS

  • Join Us At VentureNet
  • Inside The Mind Of An Industry Analyst
  • Two Keys To Flattening The World Of Email
  • Bootstrapping Your Business
  • Member Spotlight: David Fournier of LoanToolbox
  • Out Of Control?
  • Q2 Corporate Real Estate Tenant’s Guide
  • Back Up Your Road Warriors
  • Characteristics Of A Successful Professional
  • New and Returning Members
  • UPCOMING EVENTS
    August 16
    Global Trends in Venture Capital

    August 22
    Uncovering How Media Views Technology Today

    September 19
    Hiring & Retaining Top Talent

    October 5
    VentureNet 2007

    CORPORATE SPONSORS

    Infinity

    Katten Muchin Rosenman LLP

    Ruder-Finn Inc.

    Platinum

    CJ Patrick Company

    Gold

    IBM

    ExactTarget, Inc.

    PricewaterhouseCoopers LLP

    Silver

    eSecurityToGo

    Holland & Knight

    Stradling Yocca Carlson & Rauth

    PC World

    PR Newswire

    CONTACT

    Scribe Editor:
    Sue Taylor

    Executive Director
    Catrina Luedtke

    Address:
    Technology Council of
    Southern California
    2537-D Pacific Coast Hwy.
    Suite 348
    Torrance, CA 90505

    Phone: (310) 325-4000
    Facsimile: (310) 878-0358

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     


    We invite you to share the Scribe newsletter with your friends and colleagues.

    If you would like more information, please visit www.tcosc.org or send questions and comments to
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